Bahia on e periphery of e world: some reections about e editial market in Bahian

Authors

DOI:

https://doi.org/10.5433/boitata.2024v19.e49981

Keywords:

Bahian publishing market, Independent publishers, Peripheral context productions

Abstract

At the same time, we are witnessing the intensification of cultural mobilizations in peripheral contexts, which are putting pressure on Brazilian literature to expand the established literary canon and driving the emergence of new publishing routes made up of independent publishers that bring to the attention of the reading public works produced by individuals who do not belong to the traditional publishing niche and disseminate writing produced in other locations that are not part of the national book circuit: Rio/São Paulo. This article, through a literature review, seeks to analyze the spaces of socioeconomic power and editorial visibility provided to contemporary productions from peripheral contexts by publishers considered independent and expose the difficulties faced by these institutions to remain in operation in the Bahian publishing market, to this end it dialogues with Cosson (2018), Dalcastagnè, (2012), Dantas (2022), Fonseca (2019), Garramuño (2014), Junior; Santos (2009), Lima et al. (2022), Oliveira (2011), Porto (2012), Seidel et al. (2016), Silva (2019).  The results show that although the publishing market in Bahia is experiencing difficulties, institutions such as Reaja, Ogum's and Organismo highlight the potential of diversity, as well as the existence of other ways of producing and disseminating for more plural and democratic audiences.

Downloads

Download data is not yet available.

Author Biographies

Emanuelle da Silva Evangelista, Bahia State University

Graduate in Letters with a focus on Spanish Language from the State University of Feira de Santana (2005). Specialist in Neuropsychology from IBIPEX (2006). Specialist in Spanish Language from UEFS (2008). Specialist in Distance Education: Tutoring, Methodology, and Learning (2010) from EADCON. Specialist in Educational Media from UESB (2013). Master in Letters (ProfLetras/2020) and PhD candidate in Language Studies (UNEB). She has experience as an on-site and distance tutor at UNEB and UFRB through the UAB/MEC program. Currently, she is a PhD candidate in Language Studies (PPGEL/UNEB) and a teacher at the Municipal Government of Ipirá and the State Department of Education of Bahia.

Luciana Sacramento Moreno Gonçalves, Bahia State University

Graduate in Vernacular Letters from UCSAL, specialist in Letters from UFBA, Master in Education and Contemporaneity from UNEB, and PhD in Literature from PUCRS. Adjunct Professor at the State University of Bahia, she works in the Department of Education – Campus XIII/Itaberaba and in the Graduate Program in Language Studies (PPGEL). She leads the Language and Periphery Studies Group (GELP(s)) and develops literary reading projects in public schools and socio-educational spaces in Salvador, using the methodology of Reading Circles. She participates in book production projects and performs textual review for journals and literary books. Her research focuses on contemporary Brazilian literature; Black and peripheral literature; and children’s and youth literature.

References

COSSON, R. Letramento literário: teoria e prática. 2. ed. São Paulo: Contexto, 2018.

DALCASTAGNÈ, R. Literatura brasileira contemporânea: um território contestado. Vinhedo: Editora Belo Horizonte, 2012.

DANTAS, C. C. Editar na Bahia: dinâmicas da cadeia produtiva do livro em um mercado regional. 2022. Dissertação (Mestrado em Cultura e Sociedade) - Instituto de Humanidades, Universidade Federal da Bahia, Salvador, 2022. Disponível em: https://repositorio.ufba.br/handle/ri/35395. Acesso em: 18 out. 2021.

EDITORA OGUM'S. Somos Ogum's. [Salvador]: Editora Ogum's, [2021]. Disponível em: https://editoraogums.com/somos-ogums/. Acesso em: 11 out. 2021.

FONSECA, S. C. da. Inscrições periféricas na poética contemporânea. In: AUGUSTO, J. (org.). Contemporaneidades periféricas. Salvador: Segundo Selo, 2019. p. 251-270.

GARRAMUÑO, F. Formas da impertinência. In: KIFFER, A.; GARRAMUÑO, F. (org.). Expansões contemporâneas: leitura e outras formas. Belo Horizonte: Editora da UFMG, 2014. p. 91-108.

LIMA, L. de O. A.; COUTINHO, I.; GONÇALVES, L.; SILVA, A. Retratos da literatura baiana contemporânea (2000-2014). Salvador: EDUFBA, 2022.

LOPES JUNIOR, W. M.; SANTOS, R. C. B. dos. Novas centralidades na perspectiva da relação centro-periferia. Sociedade & Natureza, Uberlândia, v. 21, n. 3, p. 351-359, dez. 2009. DOI: https://doi.org/10.1590/S1982-45132009000300010.

MERCADO editorial baiano cresce, mas há entraves a contornar. A Tarde, Salvador, 28 ago. 2011. Disponível em: https://atarde.com.br/cultura/mercado-editorial-baiano-cresce-mas-ha-entraves-a-contornar-109313. Acesso em: 11 out. 2021.

MESA 2 a resistência do mercado editorial baiano. [S. l.: s. n.], 2021. 1 vídeo (1h 11 min.). Publicado pelo canal Contemporâneos - Grupo de Pesquisa. Disponível em: https://www.youtube.com/watch?v=-3eE77UNxvc. Acesso em: 11 out. 2021.

OGUM's toques negros. Literafro, Belo Horizonte, 7 jun. 2023. Disponível em: http://www.letras.ufmg.br/literafro/editoras/1377-ogum-s-toques-negros. Acesso em: 7 ago. 2023.

OLIVEIRA, G. "É o processo de evolução do mercado editorial", diz pesquisadora sobre fechamento de livrarias". Metro 1, Salvador, 6 jul. 2021. Disponível em: https://www.metro1.com.br/noticias/cultura/108897,e-o-processo-de-evolucao-do-mercado-editorial-diz-pesquisadora-sobre-fechamento-de-livrarias. Acesso em: 11 out. 2021.

OLIVEIRA, R. P. de. Literatura marginal: questionamentos à teoria literária. Ipotesi, Juiz de Fora, v. 15, n. 2, jul./dez. 2011. Disponível em: https://pt.scribd.com/document/205165649/Oliveira-Rejane-Literatura-Marginal-Questionamentos-a-Teoria-Literaria-pdf. Acesso em: 11 out. 2021.

PORTO, G. P. Poéticas periféricas: outras centralidades?. Ide, São Paulo, v. 34, n. 53, p. 57-68, jan. 2011. Disponível em: http://pepsic.bvsalud.org/scielo.php?script=sci_arttext&pid=S0101-31062011000200007&lng=pt&nrm=iso&tlng=pt. Acesso em: 11 out. 2021.

SEGUNDO SELO. História. Salvador: Segundo Selo, [2021]. Disponível em: http://editorasegundoselo.com.br/historia/. Acesso em: 11 out. 2021.

SEIDEL, R. H.; GALVÃO, R. M.; OLIVEIRA, C. da M. Econocriativa: mapeamento e diagnóstico das editoras baianas. Feira de Santana: Editora da UEFS, 2016.

SILVA, J. A. Contemporaneidades periféricas: primeiras anotações para alguns estudos de caso. In: AUGUSTO, J. (org.). Contemporaneidades periféricas. Salvador: Segundo Selo, 2019. p. 31-68.

SOLUÇÃO para mercado editorial baiano pode sair das universidades. A Tarde, Salvador, 28 out. 2007. Disponível em: https://atarde.com.br/bahia/bahiasalvador/solucao-para-mercado-editorial-baiano-pode-sair-das-universidades-299452. Acesso em: 11 out. 2021.

Published

2024-12-30

How to Cite

EVANGELISTA, Emanuelle da Silva; GONÇALVES, Luciana Sacramento Moreno. Bahia on e periphery of e world: some reections about e editial market in Bahian: . Boitatá, Londrina, v. 19, n. 38, p. 1–21, 2024. DOI: 10.5433/boitata.2024v19.e49981. Disponível em: https://ojs.uel.br/revistas/uel/index.php/boitata/article/view/49981. Acesso em: 18 dec. 2025.