De dentro para fora e de fora para dentro: a influência da vestimenta na psicologia

Janis Marques de Oliveira Marques; Jamili Rasoul Salem de Souza; Davi Vantini; Ingrid Bertollini Lamy

doi:10.5433/1679-0383.2026.v47.54641

Autores

Janis Marques de Oliveira Marques Faculdade de Medicina do ABC https://orcid.org/0009-0007-2068-7515
Jamili Rasoul Salem de Souza Faculdade de Medicina do ABC https://orcid.org/0009-0002-1519-0495
Davi Vantini Faculdade de Medicina do ABC https://orcid.org/0000-0001-8720-1478
Ingrid Bertollini Lamy Faculdade de Medicina do ABC https://orcid.org/0000-0002-8025-9578

DOI:

https://doi.org/10.5433/1679-0383.2026.v47.54641

Palavras-chave:

Psicologia da moda, Identidade, Cores, Autopercepção, Subjetividade

Resumo

O presente ensaio teórico investiga as relações entre moda, cor e psicologia na constituição da identidade e na regulação emocional. A partir de uma revisão bibliográfica integrativa, discute-se como o vestir se configura como forma de linguagem simbólica, mediadora entre o eu e o mundo. São abordadas contribuições da psicologia social, analítica e cognitiva, bem como perspectivas da neuropsicologia da moda. As evidências indicam que as escolhas vestimentares, associadas à percepção das cores, influenciam o bem-estar, a autoestima e a cognição social, revelando a potência psíquica e simbólica do ato de vestir.

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Biografia do Autor

Janis Marques de Oliveira Marques, Faculdade de Medicina do ABC

Graduação em Psicologia pelo Centro Universitário Faculdade de Medicina do ABC — FMABC, Santo André, São Paulo, Brasil.

Jamili Rasoul Salem de Souza, Faculdade de Medicina do ABC

Doutoranda em Ciências da Saúde pelo Centro Universitário Faculdade de Medicina do ABC — FMABC, Santo André, São Paulo, Brasil.

Davi Vantini, Faculdade de Medicina do ABC

Doutorando em Ciências da Saúde pelo Centro Universitário Faculdade de Medicina do ABC — FMABC, Santo André, São Paulo, Brasil.

Ingrid Bertollini Lamy, Faculdade de Medicina do ABC

Mestre em Ciências da Saúde pelo Centro Universitário Faculdade de Medicina do ABC — FMABC, Santo André, São Paulo, Brasil.

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