De dentro para fora e de fora para dentro: a influência da vestimenta na psicologia

Janis Marques de Oliveira Marques; Jamili Rasoul Salem de Souza; Davi Vantini; Ingrid Bertollini Lamy

doi:10.5433/1679-0383.2026.v47.54641

Authors

Janis Marques de Oliveira Marques Faculdade de Medicina do ABC https://orcid.org/0009-0007-2068-7515
Jamili Rasoul Salem de Souza Faculdade de Medicina do ABC https://orcid.org/0009-0002-1519-0495
Davi Vantini Faculdade de Medicina do ABC https://orcid.org/0000-0001-8720-1478
Ingrid Bertollini Lamy Faculdade de Medicina do ABC https://orcid.org/0000-0002-8025-9578

DOI:

https://doi.org/10.5433/1679-0383.2026.v47.54641

Keywords:

Fashion psychology, Identity, Colors, Self-perception, Subjectivity

Abstract

This theoretical essay investigates the relationship between fashion, color, and psychology in shaping identity and emotional regulation. Based on an integrative literature review, it discusses how dressing functions as a symbolic language that mediates between self and world. Contributions from social, analytical, and cognitive psychology are explored, as well as perspectives from the neuropsychology of fashion. Evidence suggests that clothing choices and color perception influence well-being, self-esteem, and social cognition, highlighting the psychological and symbolic power of dressing.

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Author Biographies

Janis Marques de Oliveira Marques, Faculdade de Medicina do ABC

Degree in Psychology from the ABC Medical School University Center (FMABC), Santo André, São Paulo, Brazil.

Jamili Rasoul Salem de Souza, Faculdade de Medicina do ABC

PhD candidate in Health Sciences at the ABC Medical School University Center (FMABC), Santo André, São Paulo, Brazil.

Davi Vantini, Faculdade de Medicina do ABC

PhD candidate in Health Sciences at the ABC Medical School University Center (FMABC), Santo André, São Paulo, Brazil.

Ingrid Bertollini Lamy, Faculdade de Medicina do ABC

Master’s degree in Health Sciences from the ABC Medical School University Center (FMABC), Santo André, São Paulo, Brazil.

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