Culture, Politics and Identity: active appropriation of language on formation of new subjects of change

Authors

  • Adriana Tenório Cordeiro Universidade do Estado de Pernambuco
  • Sérgio Carvalho Benício de Mello Universidade Federal de Pernambuco

DOI:

https://doi.org/10.5433/1679-0383.2009v30n1p3

Keywords:

Culture, Politics, Identity, Localism.

Abstract

This paper seeks, in the narrative of an NGO acting in state of Pernambuco’s (Brazil) rural zone, a dialogue between culture and politics, discussing the way how the identification that establishes cultural segments transforms itself into a proactive action field in which new subjects of change emerge. The “cultural” aspect gains political strength whenever cultural formation contradicts political or economic logic that try to re-functionalize it for means of exploitation or domination. Cultural elements, that alone do not have necessary political connotations, are articulated in alternative discourse, in opposition to a dominant repressive structure. The relation between identity and localism is then re-articulated towards social change, and the emphasis of action is defined according to matters of global relevance.

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Author Biographies

Adriana Tenório Cordeiro, Universidade do Estado de Pernambuco

Professora Assistente da UPE. Mestre em Administração pelo PROPAD/ UFPE.

Sérgio Carvalho Benício de Mello, Universidade Federal de Pernambuco

Professor Associado da UFPE. PhD em Marketing pela City University London (Cass Business School).

Published

2009-06-29

How to Cite

CORDEIRO, Adriana Tenório; MELLO, Sérgio Carvalho Benício de. Culture, Politics and Identity: active appropriation of language on formation of new subjects of change. Semina: Ciências Sociais e Humanas, [S. l.], v. 30, n. 1, p. 3–13, 2009. DOI: 10.5433/1679-0383.2009v30n1p3. Disponível em: https://ojs.uel.br/revistas/uel/index.php/seminasoc/article/view/7711. Acesso em: 24 nov. 2024.

Issue

Section

Artigos Seção Livre

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