The iconography of the playing cards

Authors

DOI:

https://doi.org/10.5433/2236-2207.2016v7n2p25

Keywords:

Design Management Process, PMBOK, Product Development Process, Product Production.

Abstract

The development of products has been linked since the beginning of civilizations to the human rationality to meet the human needs. With industrial development, concepts, management process and production processes were changing, always looking for a faster production, but it with low efficiency and negative impacts. Currently the Designer includes methodological information from different areas, aiming for a better strategic interaction into production. This article searches for the improvement of management in design process, through the integration of its concepts, with the methodologies of the Product Development Process (PDP) and the Guide to the Project Management Body of Knowledge (PMBOK).

Author Biographies

Milena Carneiro Alves, Universidade Federal do Maranhão - UFMA

Graduated at the Universidade Federal do Maranhão

 

Patrícia Silva Azevedo, Universidade Federal do Maranhão - UFMA

Doctor by the PG Program in Forest Resources at ESALQ/USP. Adjunct Professor at the Universidade Federal do Maranhão - UFMA

References

APEX BRASIL; CENTRO BRASIL DESIGN; MINISTERIO DO DESENVOLVIMENTO, INDUSTRIA E COMERCIO DO EXTERIOR. Diagnóstico sobre o design no Brasil. Brasilia. 2014

BERGER,R. Best Practices in new product development: Using effective methods to boost success. Brandenburgische Technische Universitat.2013

FARINA, M.; PEREZ, C.; BASTOS, D. Psicodinâmica das cores em comunicação. São Paulo. Editora Blucher. 2006

KANNO,Y.; SHIBATA, S. International Journal of Business and Management. Toronto. Volume 8. Canadian Center of Science and Education. 2013

LIU,B. Product Development Processes and their Importance to Organizacional Capabilities. Massachusetts Institute of Technology. 2003

MOZOTA, B. B.; KLOPSH, C.; COSTA, F. C. X. Gestão do design: usando o design para construir valor de marca e inovação corporativa. Porto Alegre: Bookman, 2011.

PROJECT MANAGEMENT INSTITUTE. Um Guia do Conhecimento em Gerenciamento de Projetos. 5 ª Edição Traduzida. Pensilvânia. 2013.

ROZENFELD, H.; FORCELLINI, F. A.; AMARAL, D. C.; TOLEDO, J. C.; SILVA, S. L.;ALLIPRANDINI, D. H.; SCALICE, R. K. Gestão de desenvolvimento de produtos: uma referência para a melhoria do processo. São Paulo: Editora Saraiva, 2006.

Published

2017-05-02

How to Cite

Alves, M. C., & Azevedo, P. S. (2017). The iconography of the playing cards. Projetica, 7(2), 25–36. https://doi.org/10.5433/2236-2207.2016v7n2p25

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Artigos

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