Information mediation in websites of brazilian university libraries
theoretica
DOI:
https://doi.org/10.5433/1981-8920.2011v16n3p142Keywords:
Information mediation, University libraries, Websites, Information technology and communicationAbstract
Introduction: University Libraries may have enlarged its borders by novelty of its activities from a greater use and exploration of technology and communication, especially web resources.
Objective: To identify and demonstrate the possibilities of using information and communication technologies and to highlightthe role of the librarian on mediationof information to combine new technologies and human factors for user’s satisfaction.
Methodology: This study involved a Bibliographic research about library and information science with emphasis on mediation of information, websites, portal, virtual reference services.
Results: The application of idea of Web 2.0 technologies to services and library collections hasclassified as “Library 2.0”. The web display as a propitious environment for mediating in library,information resource it provides, the necessity for provide a quality of virtual service to user bytraditional service. That technology have a potential to optimize services/products as well as information mediation, increases the users’ satisfaction that not need go to the library to be informed and to receive personalized service.
Conclusions: The conclusions reveal that libraries should offer besides local services other kind of services. It will facilitate the use’s life due to much information resources are available online. Librarian must invest in its role as mediator of information, seeking dialogue face-to-face and/or virtual with users, who will remember the quality of services/products provided by library.
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