This article analyzes the circus performances in Feira de Santana, in the countryside of Bahia, Brazil, between the 19th and 20th centuries, to understand their organizational structures, the individuals involved in the activity, the venues where the shows were held, the forms of representation in the press and the frequency of performances, as well as the profile of the participating audience. The primary sources consulted were newspapers published in the city and other locations. The analysis of the collected data shows the profile of the circuses that reached the cities in the countryside of the state. It also highlights the adaptations made to the shows and strategies for communicating with local residents to enable the circus to operate in these locations.