Fatores que afetam o nível de consumo individual de leite e produtos lácteos
DOI:
https://doi.org/10.5433/1679-0359.2022v43n3p943Palavras-chave:
Animal, Produto lácteo, Fator, Comida, Consumo de leite.Resumo
A qualidade e a quantidade da demanda por leite e produtos lácteos são indicadores importantes para as partes interessadas relevantes do setor. Este estudo visa examinar a quantidade e as diferenças no consumo individual de leite e produtos lácteos, juntamente com os fatores que afetam esse consumo. O estudo foi realizado por meio de uma pesquisa com 221 consumidores em Hatay, cidade multicultural e cosmopolita da Turquia. Os consumos médios mensais de leite, queijo, iogurte, bebida ayran/iogurte, manteiga e produtos lácteos equivalentes foram determinados em 3.45 kg, 0.95 kg, 3.79 kg, 1.32 kg, 0.29 kg e 30.55 kg, respectivamente. A frequência de consumo encontrada foi “mais de uma vez por semana” para leite e “todos os dias” para produtos lácteos. Estatisticamente, os homens consomem mais ayran e manteiga do que as mulheres (P < 0.05). Existem diferenças significativas entre os diferentes grupos de renda quanto ao consumo de manteiga e entre os diferentes grupos de escolaridade quanto ao consumo de “leite e ayran” (P < 0.05). Relações significativas em uma direção positiva foram determinadas entre altura e escolaridade e “ayran”; entre peso e nível de renda e “equivalente a leite” (P < 0.01); entre escolaridade e nível de renda e “consumo de leite” (P < 0.05). As variáveis socioeconômicas, demográficas e biológicas dos consumidores devem ser cuidadosamente monitoradas para manter e aumentar a demanda por leite e derivados, e estratégias de marketing devem ser criadas especificamente para aumentar o hábito do café da manhã.Referências
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