Gambin, Aline, and Eugenio Andrés Díaz Merino. “Eye Tracking for Brand Analysis and Management: A Systematic Review”. Projetica 16, no. 1 (June 2, 2025): 1–34. Accessed October 23, 2026. https://ojs.uel.br/revistas/uel/index.php/projetica/article/view/51105.